Job hunting? Yes. Resume done? Yes. LinkedIn profile polished? Yes.
Now it’s time to get your Twitter job search on. Why? Because recruiters look for candidates on Twitter. Here are several Twitter bio ideas to help you get found:
(I’m going to give you a low maintenance way to establish your presence on Twitter. We’re going for one goal here: to make you visible to recruiters. That’s it.)
Sign Up for Twitter
1. Go here to sign up for Twitter.
2. Enter your full name. I entered: Donna Svei. Use your real name here, not NASCAR Guy or Tango Diva.
3. Enter your desired Twitter username. I entered: AvidCareerist. For job seeking purposes, your full name plus what you do is a good choice: TomHallMD, ChantelleCPA, OliviaSanchezHR, etc. One caveat, pick a handle you can use for years.
4. Enter your password and your email address. Check the box that promises Twitter your firstborn. Voila! You’re a Twitter user.
Think of Twitter as a Database
Now it’s time to craft your Twitter profile. Go here to enter your profile. Remember, our goal is to make it easy for recruiters to find you.
To recruiters, Twitter is a target rich environment. We search Twitter profiles, and Twitter posts, using database type terms. Thus, to make it easy for recruiters to find you, use your profile to provide the information they want.
Twitter profiles have the following sections:
Use your real name here (see above).
Use your metro area name here — Seattle, not Puget Sound Area. Why? Because recruiters search on obvious place names first.
Twitter Web Address
Use your LinkedIn vanity URL here so that recruiters can click directly to your LinkedIn profile.
Nine Twitter Bio Ideas
Your Twitter bio is the section of your profile you can load up with database terms. I have listed nine types below. Recruiters search for you using these categories:
- Organizational Function (Finance, HR, Purchasing, etc.).
- Job Title (Engineer, Executive Assistant, Sales, etc.).
- Industry (Airlines, Consumer Goods, Nonprofit, etc.).
- Credentials (CPA, MBA, PhD, MD, JD, etc.).
- Software & Programming Languages (only those which are currently marketable).
- Branded Company Names (General Electric, Cisco, American Express, etc.).
- School (University of Michigan, Penn State, Brown, etc.).
- Location (do repeat your location in your bio).
- Other Keywords (only those which are currently marketable!).
Check out these examples of bios that make it easy for recruiters to find you:
- Senior Social Media Strategist — Blogger — @Edelman — Denver, CO
- Commercial Loan Officer — Biotech — Bank of America — San Diego, CA
- Journalist — Health & Science Writer — Northwestern Alum — Chicago, IL
- Chemical Engineer — PhD — Dow — Houston, TX
- Financial Analyst — MBA — Power Excel User — Cisco — San Jose, CA
- Compensation & Benefits — CEBS — HR — Manufacturing — Portland, OR
- Vice President Business Development — MTV Networks — San Jose, CA
- Consumer Goods Marketing Pro — Proctor & Gamble Alum — Cleveland, OH
- ER Nurse — Austin, TX
Your Twitter Picture
That’s it. Except, wait, quickly upload your LinkedIn photo to your Twitter profile. Then hit the “Save” button, and you are on Twitter in a way that makes it easy for recruiters to find you, see you, and get to your resume on LinkedIn.
Of course, if this is all you do, you will be missing huge benefits that Twitter offers to job seekers, such as just in time job search education. To not miss out, follow me on Twitter here. I tweet the best job search and career articles I see.
Image Courtesy of Coffee Station
Updated June 2017
© 2010 – 2019, Donna Svei. All rights reserved.
Donna Svei, an executive resume writer and former C-level executive, retained search consultant, and CPA, writes all of AvidCareerist’s posts. She has written for and been quoted by leading business, general, and career media outlets, including Forbes, Mashable, Fast Company, Entrepreneur, Lifehacker, Ask.com, Social Media Today, IT World, SmartBrief, Payscale, Business News Daily, and the Muse. Let her background and experience inform your job search strategy and decision making.